Trademarks and Patents

coLLo Trademarks

A trademark can be a word, phrase, symbol, or design that distinguishes the source of the goods or services. Also, as trade dress, it can be the appearance of a product or its packaging, including size, shape, color, texture, graphics, and appearance (e.g, retail store or website).

The following is a non-exhaustive list of coLLo Apparel trademarks and service marks. 

When using the marks in publications that will be distributed only in the United States, include the appropriate ™, ℠, or ® symbol on first use. For publications that will be distributed outside the United States, do not include trademark symbols. Instead use the appropriate trademark attribution notice, for example: coLLo and coLLo coLLar are trademarks of coLLo Apparel registered in the U.S.

The list also includes a suggested generic term for each trademark. For all publications, include an appropriate generic term after the trademark the first time it appears. Thereafter, the generic term should appear frequently with the trademark. (These generic terms are only suggestions, and there may be other words that are equally appropriate.)

Trademarks are adjectives, and should not be made into verbs or made plural or possessive.

coLLo Apparel Third-Party Trademark and Logo Usage Requirements
These Trademark and Logo Usage Requirements (“Usage Requirements”) set forth coLLo’s rules for third parties using or referring to coLLo’s brand names, trademarks, service marks, product and service names, logos, and slogans (collectively referred to as “coLLo Marks”). They apply to all non-coLLo parties using or making reference to coLLo Marks unless a separate license agreement applies. Other requirements apply to coLLo licensees and are set forth in a specific license agreement.

General
A trademark can be a word, phrase, symbol, or design that distinguishes the source of the goods or services. Also, as trade dress, it can be the appearance of a product or its packaging, including size, shape, color, texture, graphics, and appearance (e.g, retail store or website).

coLLo’s Marks are coLLo’s intellectual property, and are important and valuable assets of the company. Any use of coLLo Marks that is inconsistent with these Usage Requirements, or other unauthorized use of coLLo Marks or marks that are confusingly similar to coLLo Marks, may violate coLLo’s legal rights. coLLo appreciates your compliance with these Usage Requirements and will take steps to protect the coLLo Marks against improper use and infringement. coLLo reserves the right to object to any use of coLLo Marks (or anything confusingly similar to a coLLo Mark) that coLLo deems to be unlawful under the circumstances, even if that use is not expressly prohibited by these Usage Requirements.

Fair Use of coLLo Marks
You may refer to coLLo products and services by their appropriate coLLo Mark (other than logos and stylized marks), so long as such references (a) are truthful, fair, and not misleading, and (b) comply with these Usage Requirements.

Below is a non-exhaustive list of coLLo Apparel trademarks and service marks. 

When using the marks in publications that will be distributed only in the United States, include the appropriate ™, ℠, or ® symbol on first use. For publications that will be distributed outside the United States, do not include trademark symbols. Instead use the appropriate trademark attribution notice, for example: coLLo and coLLo coLLar are trademarks of coLLo Apparel registered in the U.S.

The list also includes a suggested generic term for each trademark. For all publications, include an appropriate generic term after the trademark the first time it appears. Thereafter, the generic term should appear frequently with the trademark. (These generic terms are only suggestions, and there may be other words that are equally appropriate.)

Trademarks are adjectives, and should not be made into verbs or made plural or possessive.

coLLo Logos and Stylized Marks
You should never use coLLo logos or stylizations of coLLo Marks unless you have an agreement or other explicit written permission from coLLo to do so.

Proper Use of Trademark Symbols
Always use the proper trademark symbol (™, sm, or ®) immediately following at least the first reference to the trademark on any page.

The exception to the above rule is when the “coLLo” name is used as our company name, as opposed to an identifier of one of our products or services. In this case you should not use the ® symbol.

coLLo Trademarks

coLLo™
coLLo coLLar™
coLLoStretch™
coLLo logo (name)
coLLo logo (mark)

coLLo Patents
Patent protection in the United States has been applied for coLLo Apparel intellectual property. This page is provided to comply with the virtual patent marking provisions of the America Invents Act. The following list of coLLo intellectual property may not be all inclusive, and other coLLo products not listed here may be soon be protected by one or more patents.

coLLo Apparel has applied for U.S. patent protection for the coLLo coLLar™ design and construction.

If you have questions about coLLo Apparel trademarks or patents, please contact us at:

coLLo Apparel
2372 Morse Ave., Suite 447
Irvine CA 92614
info@colloapparel.com